Google's August 5 passkey mandate for new Google Ads API refresh tokens breaks silent-onboarding flows and adds a seven-day trust window agencies must plan around.
Meta ad prices in India are up 15-20% year-on-year while the pool of actual online shoppers barely grew. The auction is eating D2C margins.
Taboola is acquiring Dianomi to feed premium financial inventory into its Realize platform. The real story is vertical consolidation and what it means for performance budgets in 2027.
A German court just told Meta that algorithmic ad delivery kills the DSA lack-of-knowledge defense. Performance marketers should read this carefully.
ChatGPT Ads hit a $1B annualised run rate in under 200 days while OpenAI quietly blocks image and voice rivals from advertising. The intent layer is being enclosed.
Axad Capital pushed clean traffic from 31.8% to 89.6% of inbound clicks in two months. The baseline number is the story, not the lift.
India's IT minister says Meta admitted lapses on CSAM ads. With 332 AI-generated ads flagged by TTP and under $5,000 in spend, the intermediary question is now live.